Do you know, more than 68% of customers are willing to spend a little extra from your business for better customer service? In fact, it plays an important role in increasing customer satisfaction, loyalty and greater recurring revenue. In this blog, we will share amazing customer service quotes to inspire you.
What Do We Understand By Customer Service?
Customer service teams provide services to the customers of a business or company, and cover all types of interactions related to improving the customer’s experience and relationship with the business.
Providing customer service means guiding your business’ clients and buyers through their entire purchasing journey and then assisting them every step of the way.
20+ Inspiring Customer Service Quotes By Famous Personalities
Without further ado, let’s dive right into our list of the 20+ eye-opening quotations on customer services from renowned personalities who have lead their businesses into massive successes:
“A customer is the most important visitor on our premises, he is not dependent on us. We are dependent on him. He is not an interruption in our work. He is the purpose of it. He is not an outsider in our business. He is part of it. We are not doing him a favor by serving him. He is doing us a favor by giving us an opportunity to do so.”
~ Mahatma Gandhi,
Indian Lawyer, Politician & Social Activist
Let’s start off our list with a famous customer service quote from the renowned Indian politician, Mahatma Gandhi, where he explains what a customer actually means to a growing business or company.
When you start your own eCommerce store or company, it is crucial to keep in mind that it is the customers who buy your products or services, and take your business further. And without them, your company can experience great losses and possibly go out of business.
Therefore, your customers and clients are the ones giving you an opportunity to build and grow in the market and serving them with proper etiquettes must be one of the top most priorities.
“For us, our most important stakeholder is not our stockholders, it is our customers. We’re in business to serve the needs and desires of our core customer base.”
~ John Mackey,
CEO of Whole Foods Market
John Mackey explains why our customers matter to your business a little further. And he believes that customers are the stakeholders of your companies. They are the ones keeping the companies in business and making them a success by purchasing from you.
“We see our customers as invited guests to a party, and we are the hosts. It’s our job every day to make every important aspect of the customer experience a little bit better.”
~ Jeff Bezos,
Founder & Executive Chairman of Amazon
Up next, we have a quotation on customer service from Jeff Bezos – the founder of Amazon, the largest and most successful multinational technology company in the world today.
Here, he explains how he treats his customers at his company – as the invited guests to his party. And just like you would ensure your guests have a great time and experience in your company, it is important to constantly try to improve customer experiences at your business.
“Make a customer, not a sale.”
~ Katherine Barchetti,
American Upscale Retailer
Following up, we have another famous customer service quote. This time the quotation is by Katherine Barchetti, an upscale retailer also sometimes referred to as the retailer queen of the 70s and 80s.
While rather small, this customer service quote makes quite an impact as it tells you not to see your customers as mere numbers but as one of your main means of becoming a success in the market. Always try to provide your customers with personalized services along with the high quality merchandise and good pricing, and this small effort will help you go a long way.
"It comes down to how your customer experiences the brand – and how that brand makes a person feel."
~ Alex Allwood,
CEO of The Holla Agency
Allwood, the CEO of The Holla Agency, is one to believe that the prime way to set your brand apart from all of its competition in the market is to provide exceptional customer experiences, and we agree.
We, too, believe that if your customers meet with unsatisfactory efforts or services, they will focus on finding an alternative brand to switch to in no time. And therefore, how well your company will do in the market comes down to customer experiences – how you make your customers feel.
"There's a certain way of creating a service, hospitality, and experience that perpetuates people feeling like they matter."
~ Julie Rice,
Co-Founder of SoulCycle
By this time, you might be wondering what we mean by creating a great customer experience and how to provide unmatched customer services. With this next customer service quote, we will have to provide an example of how Julie Rice does it at her company, the SoulCycle.
Customers and other members of her business form a strong community together where they get to connect with each other and with the brand more through many different means of communication. This not only gives the customers satisfaction, but also gives them a strong sense of belonging.
"Your talent and the right opportunities open the first few doors, but your attitude opens the rest."
~ Sneha Sharma,
Founder and CEO of Ittisa
Next up, if we take Sneha Sharma’s quote on customer service given above, you will be able to understand why customer service is so important for your business and why you need to give your client the best experience possible.
While exceptional product quality and pricing are crucial for any company’s success, the services you provide to your customers must match the same standards. With the right investment and strategies you will definitely be able to start off your business but without happy customers who buy from your company, your business will rarely flourish.
“Being on par in terms of price and quality only gets you into the game. Service wins the game.”
~ Tony Alessandra,
Founder & Chairman of Global Assessment Technologies LLC
And as you can see from the customer service quote above, Tony Alessandra happens to agree with Sneha Sharma to the fullest. A great customer service will help you set your business apart from the competition in the market and help you survive through the years.
“You’ll never have a product or price advantage again. They can be easily duplicated, but a strong customer service culture can’t be copied.”
~ Jerry Fritz,
Customer Experience Speaker & Trainer
Customer Experience Speaker, Jerry Fritz, tries to explain in his famous customer service quotation that competitors can easily copy and sell products that are similar to yours with ease, but it is impossible to duplicate the type of service you provide. This is where you can set yourself apart from the rest in the business.
"Let's take most of the money we would've spent on paid advertising and paid marketing and instead of spending it on that, invest it in the customer experience/customer service and then let our customers do the marketing for us through word of mouth."
~ Tony Hsieh,
CEO of Zappos
The online shoe and clothing retailer, Zappos, follows the valuable philosophy set in the customer service quote above. According to their CEO, the true focus of a business should be to satisfy their customers. When a customer is happy with your business, they themselves will be the torch bearers of your business’s credibility and social proof, spreading the word to the world and taking your company to the heights of success.
“Every contact we have with a customer influences whether or not they’ll come back. We have to be great every time or we’ll lose them.”
~ Kevin Stirtz,
Author of ‘More Loyal Customers’
To get a clearer understanding, you need to take a look into Stirtz’s quotation above where he explains why you must be consistent in providing an excellent quality of services to your customers. Every contact and communication is important because it determines the future of your business, the rise of conversion rates, retention rates, customer acquisition costs, and so much more.
"The purpose of a business is to create a customer who creates customers."
~ Shiv Singh,
Next up, we have a quotation from Shiv Singh, the best-selling author of the marketing book Savvy which examines company cultures and consumer trust.
Again, this quote gives you a clear perspective into why excellent customer service is essential for the rise of your company. Satisfied customers do not only return to your company for more business, they improve retention rates while increasing conversion by lengths by recommending your company to others.
“Merely satisfying customers will not be enough to earn their loyalty. Instead, they must experience exceptional service worthy of their repeat business and referral. Understand the factors that drive this customer revolution.”
~ Rick Tate,
Co-Founder & Head Of Technology of MakeMine
Then, in our list of customer service quotes, we have one from Rick Tate where he explains how just satisfying the customers will not ensure he will be coming back to your company for the next purchase.
These customers will also make sure to recommend your company to others. However, he also says that this is only possible when you provide services unlike all the other competitors in the market.
"Get closer than ever to your customers. So close that you tell them what they need well before they realize it themselves."
~ Steve Jobs,
Co-Founder and former CEO of Apple
So, now let’s come how you can provide excellent services to your customers. According to this customer service quote by Steve Jobs, the best form of customer satisfaction and service is to exceed the clients’ expectations.
A proactive customer service or customer support system makes sure they are ready with every possible information, data and solution that might possibly be needed by their customers. Do not wait for your customer to come up with a problem and then make them wait for the fix, they are always prepared, efficient and one step ahead of the game.
"The basics of business is to stay as close as possible to your customers, understand their behavior, their preferences, their purchasing patterns, etc."
~ Indra Nooyi,
former CEO of PepsiCo
Similar to Steve Jobs, another high profile personality, the former CEO of PepsiCo highlights the importance of creating a close relationship with its customers. The only way you will be able to create, sell and become a well-known name in the market is to know what your customers or potential users want from the market. And the best way to learn what to bring next to the table is to hear the praises and complaints of the buyers.
“Spend a lot of time talking to customers face to face. You’d be amazed how many companies don’t listen to their customers.”
~ Ross Perot,
American Businessman & Politician
Agreeing with Steve Jobs, we have Ross Perot who, too, thinks that it is important to get in touch with your customers personally through your customer service and support teams. And only then can you learn what your customers are expecting of you.
“Your most unhappy customers are your greatest source of learning.”
~ Bill Gates,
Former CEO of Microsoft
And the former CEO of Microsoft seems to agree as you can tell from his quotation on customer service. You must take negative feedback from unhappy customers as a source of learning. Do not be disheartened by a negative review or comment; rather take it as a means to create better products and services in the future, and improve retention rates.
“The more you engage with customers the clearer things become and the easier it is to determine what you should be doing.”
~ John Russell,
President Of Harley Davidson
In his quotation on customer service, the president of Harley Davidson John Russell, states that you will be able to understand what the customers look for in terms of pricing, quality and, most importantly, services, only when you engage with them more.
"The best form of customer service is self-service. Constantly empower customers to get their own answers themselves."
~ Dan Peña,
Chairman and Founder of the Guthrie Group
The next quotation, however, is a little different from the rest on our list because it focuses on customer self-services. At times, customer self-service is as, if not more, effective than traditional service systems. Self-service empowers customers to find their own solutions and get them faster answers without the hassle of reaching out to a second party.
According to Forrester, 70 percent of customers prefer looking up answers on a company website rather than phoning or emailing.
And, following up on the previous quote we believe, you will be able to understand whether a self-service system is the way to greater success for your business, by interacting with your customers more closely. Give it a try, and let us know in the comments below how it works out for your business.
"The customer's perception is your reality."
~ Kate Zabriske,
So before concluding our list, we have a quotation by Kate Zabriske. She is a renowned marketing consultant, an author, and has worked closely with leading brands like Toyota, Sodexo, and Microsoft.
This insightful quotation highlights why customer service and experience is so crucial for your business. It tells you of the importance of your customer’s opinion, and how your brand’s reputation depends on it. Regardless of how well you might think your company is doing in the market, your customers’ perspective will always be the determining factor of your success.
“He profits most who serves best.”
~ Arthur F. Sheldon,
Marketing Book Author
And finally, we want to conclude our list of 20+ eye-opening customer service with this rather short and simple quotation by Sheldon, the author of books such as ‘The Science Behind Businesses’ and ‘The Art Of Selling’.
To sum up all the quotations and insights by others listed in this blog, Sheldon says that only those who provide the best, exceptional services, profits the most off of his business.
Bonus: 8 Ways To Provide Effective Customer Services
And with that, we conclude our list of the 20+ most inspiring customer services to motive you to provide better services. But before we take your leave, we want to share our ultimate guide on most effective and great customer service strategies. Learn from our many tips and strategies for providing a great customer service for your business.
Also, check out another guide on how you can create a stunning and self-servicing knowledge base to empower your customers.
Hope this in-depth guide was helpful to inspire you. If you want to learn more about creating knowledge bases for your company, take a minute to subscribe to our blog posts. Join our growing community on Facebook and scale up your company’s customer support and customer service today.