A knowledge base is a collection of helpful articles about your business, products, and services that can help customers find answers to their questions & reduce support tickets.

By setting up a knowledge base for your eCommerce store, you can ensure your customers can find answers to their problems quickly & thus retain them with a better customer service experience.

Having product FAQs can help the customer learn more about your products. They don’t have to search elsewhere to find the details of your products. Therefore, you can easily convert your visitors into customers by answering their queries about your product.

A live chat option in your eCommerce store can help your customers to connect with you instantly when needed. If you include a live chat option on your website, you can easily improve your conversion rate by communicating with your customers.

In the Shopify store, the help center means creating separate documentation to help customers find their solutions. If you build a help center in your Shopify store, it will boost your customer experience at ease.

A self-service help center is a well-organized and documented directory of information about products, services, tutorials, or instructions. If you have a self-service help center in your store,  your customers can visit and find the answers to their queries by themselves, without contacting the support team.

When establishing a help center for your online business, you need to focus on the common queries on your products, payment methods, delivery procedures, returns, refunds, etc.

Additionally, you can include the terms of use, privacy policy, and warranty policy on your online help center.